Creative Marketing Tactics Ebook
File Format: Adobe PDF, HTML
Number of Pages: 52 pages
Squeeze page: Included, HTML
Download/Thank You Page: Not Included
Included Graphics: Cover in 3D and flat
Cover Graphics: PNG format
Extras: Articles, TXT
Year Released/Circulated: 2018
Suggested Selling Price: $17
Creative Marketing Tactics Ebook Intro:
How And Why Creative Marketing Works
Today’s business market is an extremely competitive place. More businesses enter the fray all the time: for the past ten years, more than 750,000 new startups spring into existence across North America. Unfortunately, over 60 percent of new businesses fail in the first four years.
Why do they fail? According to a study performed by the U.S. Department of Commerce, there are three main reasons startup businesses fold:
- Lack of financial planning
- Poor sales skills
- Poorly planned and executed marketing
Creative marketing addresses all three of these concerns. It is one of the most successful marketing methods available, and since it is low-cost and high-impact, you won’t need a huge advertising budget to take advantage of this powerful strategy.
What you will need is a basic understanding of how and why Creative marketing works.
Creative Marketing Tactics Ebook Contents:
Chapter 1 – What Is Creative Marketing? …………………………………………………… 5
The Definition ……………………………………………………………………………………… 6
The History …………………………………………………………………………………………. 6
The Evolution ………………………………………………………………………………………. 7
Chapter 2 – How and Why Creative Marketing Works ………………………………….. 9
The Element of Surprise ……………………………………………………………………….. 9
It Pays to Be Different …………………………………………………………………………. 11
Controls and Variables ……………………………………………………………………….. 12
Fun with Case Studies ………………………………………………………………………… 14
Several Campaigns That Worked ……………………………………………………… 15
One Campaign That Didn’t ……………………………………………………………….. 16
Chapter 3 – Creative Marketing for Your Small Business ……………………………. 18
Advantages ……………………………………………………………………………………….. 19
Disadvantages …………………………………………………………………………………… 20
Cost Breakdown: Money versus Effort …………………………………………………… 21
Finding Your Target Market …………………………………………………………………. 24
Chapter 4 – Creative Marketing Methods ………………………………………………….. 28
Word of Mouth …………………………………………………………………………………… 28
What is it? ……………………………………………………………………………………… 29
How do you do it? …………………………………………………………………………… 30
Canvassing ……………………………………………………………………………………….. 33
What is it? ……………………………………………………………………………………… 33
How do you do it? …………………………………………………………………………… 34
The Sign Says …………………………………………………………………………………… 37
What is it? ……………………………………………………………………………………… 38
How do you do it? …………………………………………………………………………… 38
Vehicle and Body Advertising ………………………………………………………………. 41
What is it? ……………………………………………………………………………………… 42
How do you do it? …………………………………………………………………………… 42
Promotional Items ………………………………………………………………………………. 44
What is it? ……………………………………………………………………………………… 45
How do you do it? …………………………………………………………………………… 47
Chapter 5 – Digital Creative Marketing ……………………………………………………… 50
Establishing yourself …………………………………………………………………………… 50
Website basics ……………………………………………………………………………….. 51
Internet marketing basics …………………………………………………………………. 53
Going Viral ………………………………………………………………………………………… 54
What is it? ……………………………………………………………………………………… 55
How do you do it? …………………………………………………………………………… 56
Summary ……………………………………………………………………………………….. 58
Beating the Blog Drum ………………………………………………………………………… 58
What is it? ……………………………………………………………………………………… 59
How do you do it? …………………………………………………………………………… 60
Chapter 6 – Rules and Regulations …………………………………………………………. 63
Fairness in Advertising ……………………………………………………………………….. 63
What It Means ………………………………………………………………………………… 63
Spam Isn’t Healthy ……………………………………………………………………………… 64
Weird Laws and Ordinances ………………………………………………………………… 67
Chapter 7 – Welcome to the Jungle …………………………………………………………. 69
Table of Figures ……………………………………………………………………………………. 71
Creative Marketing Tactics Ebook Article Titles:
Advantages & Disadvantages Of Guerilla Marketing
Creating Email Lists for Marketing Campaigns
Creative Marketing Tactics
Creative Marketing Tactics Online
Creative Marketing Tactics That Worked
Defining Guerilla Marketing
Guerilla Business Plan
Guerilla Marketing – Element of Surprise
Internet Marketing the Easy Way
Internet Marketing with an E Newsletter
Know Your Audience When Marketing Online
Learning about Internet Marketing
Marketing Like A Guerilla
Participating In Banner Exchanges
Placing Banner Ads
Questions To Identify Your Guerilla Niche
Starting With Guerilla Marketing
Starting an Affiliate Marketing Campaign
The Fine Line between Internet Marketing and Spam
Tracking the Results of Internet Marketing
Using Affiliate Marketing To Promote Your Business
Using Message Boards for Internet Marketing
When is Internet Marketing Worthwhile?
Why Internet Marketing Does Not Work Without SEO
Will Internet Marketing Work for Your Business?
Creative Marketing Tactics Ebook Rights:
[YES] Can sell and keep 100% of the sales.[YES] Can edit the sales letter.
[YES] Can be bundled into paid package and sell at a higher price.
[YES] Can be used as a bonus to another product you are selling.
[YES] Can be sold in a Dime sale event.
[YES] Can be added into a PAID membership.
[YES] Can pass on the Master Resell Rights privilege to your customers.
[NO] Can be given away for free.
[NO] Contents of the product can be edited, modified or altered.
Browsing: Creative Marketing Tactics Ebook
