| File Format: | Adobe PDF |
| Number of Pages: | 59 |
| Salespage: | Included HTML |
| Download/Thank You Page: | Not Included |
| Included Graphics: | Cover Graphics |
| Cover Graphics: | JPG |
| Year Released/Circulated: | 2012 |
| Suggested Selling Price: | $19.00 |
Contents:
Introduction…………………………………………………….6
How To Write a Press Release for Online
Distribution……………………………………………………..8
What To Write About?……………………………………..9
Topics for Press Releases……………………………9
The Structure of Press Release……………………..13
Advanced Strategies……………………………………..18
Multi-media………………………………………………..18
SEO Aspects Of Your Release……………………….23
How To Ensure You Benefit From The Panda
Update…………………………………………………………..26
How do I do this?……………………………………….29
Hooks And Going Viral………………………………….31
So I Have It Written What Now?……………………..34
Optimizing For The Search Engines………………36
Traffic and keywords………………………………….37
Understanding volumes and conversion…….39
Finding the words………………………………………41
Factors to consider when choosing your
keywords…………………………………………………..43
5
Onpage and Offpage SEO……………………………..47
Onpage in detail…………………………………………47
Uniqueness of content……………………………….51
Offpage Optimization…………………………………….52
Quality and quantity of links……………………….54
To Conclude………………………………………………….55
About Ravepress…………………………………………..56
Everyone has heard of press releases. However not many people
consider them for online exposure, traffic and for improving your
search ranking – maybe because the costs are too prohibitive or
because they don’t have ‘worthy’ news?
Many people think that a press release can only be written and
submitted by a PR professional.
In fact anyone can write a release for their business or website and
publish to get attention.
That’s not to say that this replaces the role of the PR consultant at
all. Where the professional really adds value is to get your business
in personal contact with the media. This can only be done
effectively with the consultant’s contacts in your specific business
area, but of course there is a price for that.
I have written this with the smaller business in mind that doesn’t
necessarily have the wallet to fund large PR campaigns, but would
like to see the benefits of attention and improvements in traffic to
their business, that an online release provides.
I work for Ravepress (www.ravepress.com) which is an company
that writes and distributes your press release on auto pilot and is
designed for the small business and SEO Company with pricing to
match. I have written this guide as a DIY manual using all the tips
and tricks that Ravepress.com have used to enable their success.
Permissions:
[YES] Can put your name on the sales page. [YES] Can be added into PAID membership sites. [YES] Can be sold. [YES] Can be offered as a bonus. [YES] Can be sold on auction sites. [YES] Can be published offline. [YES] Can be given away for free (any format). [YES] Can sell Master Resale Rights. [NO] Can be edited. [NO] Can be broken down into articles. [NO] Can be used as web or e-zine content. [NO] Can sell Private Label Rights.
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